I started my journey when I had my first child and bought a bibi soother durign a trip in Switzerland. His stylish dummy was always the focus of attention when out and about. This made me realise that I could fill a gap in the UK market by introducing products that were stylish, yet innovative…Whitestep was born not long after….
After 3 boys, I am constantly on the lookout for cool and trendy products manufactured by companies that wont compromise on quality and safety standards.
All the products sold by Whitestep are free of harmful and nasty chemicals. We now represent and distribute 3 brands in the UK: bibi, A Real Cool World and Simply Good. They are all exclusive to Whitestep and can be bought directly from us or through our many partners.
Children are the most precious GIFT, so why not treat them with STYLE!!!
Our mission is to find the best solution out there for your little ones!!